Matthew Salganik (Princeton University) and Andreas Flache (University of Groningen) at the Behave Opening Workshop on 21 March 2019

Behavioural sociology requires integration of advanced computational and experimental methods

The Behave Opening Worshop includes two guest lectures by Matthew Salganik (Princeton University) and Andreas Flache (University of Groningen). Salganik will present his view on how to integrate big data and experimental research to understand social behaviour in complex social systems. Andreas Flache will discuss measures to integrate empirical data into large-scale computer simulation models on opinon dynamics to link theory and observation.

More on the guest lecturers

Matthew Salganik is Professor of Sociology at Princeton University, and he is affiliated with several of Princeton’s interdisciplinary research centers including the Center for Information Technology Policy and the Center for Statistics and Machine Learning. His research interests include social networks and computational social science. He is the author of Bit by Bit: Social Research in the Digital Age.

Salganik’s research has been published in journals such as Science, PNAS, Sociological Methodology, and Journal of the American Statistical Association. His papers have won the Outstanding Article Award from the Mathematical Sociology Section of the American Sociological Association (twice) and the Outstanding Statistical Application Award from the American Statistical Association. Popular accounts of his work have appeared in the New York Times, Wall Street Journal, Economist, and New Yorker. Salganik is currently on the Board of Directors of Mathematica Policy Research. Salganik’s research has been funded by the National Science Foundation, National Institutes of Health, Joint United Nations Program for HIV/AIDS (UNAIDS), Russell Sage Foundation, Alfred P. Sloan Foundation, Facebook, and Google. During sabbaticals from Princeton, he has been a Visiting Professor at Cornell Tech and a Senior Researcher at Microsoft Research. During the 2018-19 academic year, he is a professor in residence at the New York Times.

See his webpage for more detail on him.

Andreas Flache is Professor of Sociology at the Department of Sociology and the ICS, at Faculty for Social and Behavioral Sciences of the University of Groningen. His main research addresses intergroup, relations in a diverse society, opinion dynamics, cooperation problems, social networks and social learning. In his research, Flache applies agent based computational modelling and game theoretical modeling, laboratory experiments, survey research and network research.

Flache has published in social science flagship journals, such as the American Journal of Sociology, Journal of Conflict Resolution, Organization Science, as well as in multidisciplinary journals, such as the Proceedings of the National Academy of Sciences and Science, and specialized journals such as Sociology of Education, Rationality and Society, and Journal of Mathematical Sociology.

See his webpage for more detail on him.